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Archived News Releases: Canada's family physicians and pharmacists collaborate for better patient care

(Ottawa, October 29, 2009) - Canada's family physicians will have a new tool to stay abreast of emerging evidence and enhance patient care, thanks to a new partnership between The Canadian Pharmacists Association (CPhA) and the College of Family Physicians of Canada (CFPC). The project will be launched at the Family Medicine Forum (FMF) in Calgary on October 28, 2009.

e-Therapeutics (e-T) Highlights containing updated content from the often-used reference Therapeutic Choices will now be available to all members of the CFPC. These biweekly email bulletins are produced by CPhA's expert editors who are also responsible for a wide range of leading drug- and health-related publications and professional education initiatives. They are designed to disseminate timely, relevant updates of clinical information from a family practice perspective.

e-T Highlights emails include recent advances or current items of interest that affect how physicians treat their patients. The Highlights are gathered from the content of e-Therapeutics+, a Canadian primary care reference written, updated and reviewed by Canadian expert physicians and pharmacists. Based on the best available evidence, e-Therapeutics+ is subject to a rigorous peer review process.

"We're very excited about this new partnership with the Canadian Pharmacists Association," said Dr. Bernard Marlow, director of continuing professional development with the CFPC. "e-T Highlights will deliver practical, evidence-based therapeutic information for doctors directly to their inbox. Our members have found this an excellent way to keep up to date on new diagnostic information. And, by using a reflective impact assessment tool, they can earn Mainpro M1 credits as they learn."

Canadian physicians, like most health care professionals, are required to take part in continuing education to maintain their licenses to practice. "This is an exciting partnership with the CFPC that allows us to leverage our learning from ongoing studies and helps us enhance our feedback loop from family physicians," said James de Gaspé Bonar, PhD, senior director, digital publishing solutions, CPhA.

Recipients of e-T Highlights can also take part in the e-T-McGill Study, an ongoing assessment of how clinical information in e-Therapeutics+ is utilized in practice. The study is a collaboration between CPhA and McGill University and is sponsored by the Canadian Institutes of Health Research and Fonds de Recherche en Santé du Québec.

For more information on e-Therapeutics+, visit www.e-therapeutics.ca.

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For more information:

Jennifer L. Hood, Communications Specialist
Canadian Pharmacists Association
1 800 917-9486 x219
mediarequests@pharmacists.ca

Jayne Johnston, Communications Manager
The College of Family Physicians of Canada
905-629-0900 ext. 303
jjohnston@cfpc.ca

ABOUT THE CANADIAN PHARMACISTS ASSOCIATION
The Canadian Pharmacists Association (CPhA) is the national, professional association for pharmacists. CPhA advocates for and supports its members to advance the profession and enhance patient outcomes.

ABOUT THE COLLEGE OF FAMILY PHYSICIANS OF CANADA
The College of Family Physicians of Canada (CFPC) is the voice of family medicine in Canada. Representing over 22,000 members across the country, it is the professional organization responsible for establishing standards for the training, certification and lifelong education of family physicians and for advocating on behalf of the specialty of family medicine, family physicians and their patients. The CFPC accredits postgraduate family medicine training in Canada's 17 medical schools.

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